What 2017 has in store for enterprise analytics – and what you need to do about it
The last year has seen big changes in how people adopt and use analytics. Many analytics tools today require users to leave the apps they use every day to gain any benefit. This is inefficient and outdated, which is one reason why we have seen adoption of self-service tools decline 20% since 2014.
Today’s users are desperate for something that is better, easier, and more efficient for them to work with in their daily workflows and app usage patterns. In other words, there’s...