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Top Marketing Traps for App Developers
Assaf Kolirin, founder of buzzdoes, considers the most common marketing mistakes made by app developers.
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Mobile advertising activity over Christmas 2011
The decorations may be packed away and the New Year’s resolutions underway, but before we put Christmas to bed for another year, we’ve drilled down into the data across our 10,000 publisher networks and taken a look at the impact of mobile advertising over the festive season.
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Apple left with egg on face after botched Beijing iPhone launch
Outraged Chinese shoppers pelted Apple’s flagship Beijing store in Sanlitun with eggs after they were told that the store would not be opening and they would be unable to purchase the new iPhone 4S that they had all been queuing for hours in sub-zero temperatures for.
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How to make apps better marketing tools
We were at Apps World Europe this week, picking up tips and insight into how apps are being used by different organisations.
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Who's set to benefit from TV apps?
While we haven’t really yet seen the TV Apps trend take off into the stratosphere like we’ve been expecting, there’s little doubt in the industry that when connected TV hits the mainstream, it’s going to usher in a seismic industry shakeup.
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Press 'APP' For Customer Service
Unlike slow cafe service there are some deals we can't just get up and walk out on. Everyone relates to the frustration of Interactive Voice Response lines, the sense of impending doom when we hear, "press 1 for sales, 2 for billing enquiries, 3 for technical..." Once you've dialled in they've got you.
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New apps to aid Walmart's holiday shopping experience
Walmart Inc has released new mobile applications to help customers plan their weekly food shop and have a better and seamless shopping experience online.
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10 Ways to make your app stand out in the mobile crowd
You’ve had your million-dollar idea, and you’ve turned it into an app. Now you’re ready to release it upon the world. But you’ve got one big problem: you now have to compete with the hundreds of thousands of apps already jumping up and down and vying for the attention of consumers.
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Social media and apps to generate half of online sales
Analysts have predicted that social media and mobile apps will account for 50% of online sales for businesses by 2015.
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Property hunting TV app set to launch
Property listings website, Rightmove has announced it is to launch a new ap for Samsung’s web-enabled Smart TV range.