Apps Tech News

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    The Xbox One will broaden Microsoft’s use of gamification

    Ovum StraightTalk

    Microsoft recently announced the successor to the Xbox 360 - the Xbox One, which demonstrates the organisation's intentions for using game mechanics in contexts that extend far beyond just the games developed for the console. One intriguing possibility is that Microsoft uses the gamification technology developed for influencing consumer media behavior to enhance the capabilities of enterprise applications, such as Microsoft Dynamics.

    About 10 months, 3 weeks ago - 0 comments - Categories: Enterprise, Gamification, Gaming, Microsoft
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    Pirates, prepare to be boarded by US entertainment malware

    Ryan Daws

    In the constant battle between illegal file sharers (pirates) and the entertainment industry supplying the protected digital materials, the pirates have been staying one step ahead – although the industry may soon have a powerful new weapon in their arsenal.

    About 10 months, 3 weeks ago - 0 comments - Categories: Android, App Stores, Apple, Consumers, Gaming, IP, Marketing, Microsoft, Monetisation, Patents, Security
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    Games Reign Supreme in the Mobile World

    Mike Brown

    Since nearly half of Apple’s Top 100 all-time most downloaded apps were games (46 to be exact) it’s probably not surprising that gaming accounts for more than half of mobile sessions – and that percentage is growing.

    About 2 years, 1 month ago - 0 comments - Categories: Android, Apple, Gaming
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    Adobe Stops Development of Flash Mobile Browser


    Adobe has ceased the development of Flash Player for browsers on mobile devices, ZDNet reports citing an upcoming announcement from Adobe.

    About 2 years, 5 months ago - 0 comments - Categories: Android, Development, Devices, Gaming, Smartphone
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    Is There An App For That?: Personal Trainer

    Chris Thompson

    There are hundreds of course, ranging from free to the best part of ten quid.  And guess what, they're almost all identical.

    About 2 years, 5 months ago - 0 comments - Categories: Consumers, Devices, Gaming
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    Freemium takes charge on the app store


    Flurry the mobile app analytics firm published an interesting report recently which shows that the freemium model now accounts for a large part of the total revenues from the App Store. Specifically it highlighted that free-to-play games now account for 65 per cent of the total revenues from the App Store’s Top 100 titles. Earlier this year that figure stood at just 39 per cent.

    About 2 years, 9 months ago - 0 comments - Categories: Apple, Development, Gaming
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    Dollar apps ‘killing’ traditional gaming

    Matthew Henkes

    A leading figure in the gaming sector has voiced fears about the effect that mobile gaming is having on his industry, becoming the latest in a line of individuals to voice concerns about the effect that cheap gaming apps are having on sales of more expensive, console based titles.
    Writing in the gaming title IndustryGamers, Mike Capps, president of Epic Games said that dollar apps were ‘killing’ the traditional gaming industry. “How do you sell someone a $60 game that's really worth it? They're used to 99 cents,” he said.

    About 2 years, 11 months ago - 0 comments - Categories: Gaming, Mobile
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