-
at
Tapping the passion of fans through mobile: NFL mobile chief Manish Jha - #AppsWorld
We spoke to NFL’s MD of Mobile Manish Jha ahead of his appearance at Apps World in San Francisco next month to find out how the NFL is harnessing the mobile channel to deliver its sought-after content, promote its sponsors and engage fans no matter where they are.
-
What's your customer interaction strategy for the smartphone era?
Mobility is changing the way enterprises approach customer service. The rapid adoption of smart devices by consumers is already having an effect on the deployment of customer care technologies in enterprises.
-
Domino’s mobile platforms taking a slice of mCommerce
Domino’s mobile platforms are one the UK’s most successful examples of brands using mobile – in March the fast food company announced it took £1m in sales via mCommerce in a single week (Q1, 2012). But why are consumers flocking to devour Domino’s mobile platforms?
-
at
How to make apps better marketing tools
We were at Apps World Europe this week, picking up tips and insight into how apps are being used by different organisations.
-
at
Do consumers need a new web app icon?
As HTML5 steams forward, one app store owner believes we need a brand new global icon to indicate to users that what they're about to download is, in fact, a web app.
-
at
Tablets aren’t just big phones: Insights from Apps World NY
We sat in on an interesting panel at Apps World in New York this week, a two day event dedicated to the latest developments in the field of multiplatform apps. This particular panel explored the differences in development strategy between mobile and tablet apps; and produced a couple of interesting insights on design and development strategy from the point of view of organisations that have designed and published award winning apps.
Apps Tech News
< Previous
1
Next >