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IAB: mCommerce happens inside stores
A new study from the Interactive Advertising Bureau highlights the strong use of mobile by consumers while they are inside a retail store: 73% of respondents state they have used their mobile in store.
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One tablet generates as many web hits as four smartphones
One tablet generates as many website visits as four smartphones according to data from Adobe’s Digital Index Report.
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Domino’s mobile platforms taking a slice of mCommerce
Domino’s mobile platforms are one the UK’s most successful examples of brands using mobile – in March the fast food company announced it took £1m in sales via mCommerce in a single week (Q1, 2012). But why are consumers flocking to devour Domino’s mobile platforms?
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eBay Mobile Bidding a Hit with Consumers
Back in 2010 Steve Yankovich, VP of eBay Mobile, stated in an interview that “mobile changes the game” and, with consumers adopting mobile strategies left, right and centre, he was on the money. Its no surprise then that eBay has become one of the strongest players in mobile commerce
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27% of Emails are Opened on Mobile Devices
More than a quarter of emails are opened on phones and tablet devices according to a study from Knotice.
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Mobile Tickets to hit 23 Billion Globally by 2016
A recent report from Juniper Research has found that the number of tickets delivered to mobiles worldwide will more than quadruple to 23 billion by 2016.
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How We Use Tablets and Smartphones – Infographic
How are we interacting with our mobile devices? The following infographic, produced using research from Forrester, highlights the key differences between consumers relationships with their tablet and smartphone devices.
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Key iOS & Android Statistics from 2007 to 2012
The following infographic details when Apple’s iOS and Google’s Android OS reached certain milestones, giving an indication of the growth of the smartphone market, mobile apps and consumer adoption as well as future predictions.
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Smartphone Usage Growing Amongst Teenagers
About one in four US teens report owning a smartphone according to the latest PEW report.
The report highlights how US teenagers are interacting with their devices:23% of those aged 12 – 17 state they have a smartphone and ownership is higher among older teens: 31% of those aged 14 – 17 have a smartphone,...
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NFC to facilitate $74bn transactions by 2015
NFC will facilitate transactions valued at $75bn by 2015 according to a study by Juniper Research.